RQF MSc Strategic Marketing 12 month Online Course

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RQF MSc Strategic Marketing 12 month Online Course

RQF MSc Strategic Marketing 12 month Online Course

Develop your expertise in strategic marketing and drive business growth with our online MSc course.

Designed for ambitious professionals, this 12-month program equips you with the knowledge and skills to succeed in today's fast-paced marketing landscape.

Learn from industry experts and gain a deep understanding of marketing principles, including market research, brand management, and digital marketing.

Our course is perfect for those looking to upskill or reskill in marketing, or for those seeking a career change into a marketing role.

Join our online community and take the first step towards a successful marketing career.

Explore the RQF MSc Strategic Marketing 12 month Online Course today and discover how you can drive business success with strategic marketing.

RQF MSc Strategic Marketing 12 month Online Course: Unlock Your Career Potential with Strategic Marketing Discover the art of driving business growth with our Strategic Marketing course, designed to equip you with the skills and knowledge to succeed in today's competitive market. This Strategic Marketing program offers a unique blend of theoretical foundations and practical applications, providing you with a comprehensive understanding of marketing principles and strategies. With Strategic Marketing expertise, you'll be equipped to analyze market trends, develop effective marketing campaigns, and drive business results. Career prospects are vast, with opportunities in management, consulting, and entrepreneurship.



Benefits of studying RQF MSc Strategic Marketing 12 month Online Course

RQF MSc Strategic Marketing 12 month Online Course is highly significant in today's market, where the demand for skilled marketing professionals is on the rise. According to a report by the Chartered Institute of Marketing (CIM), the UK marketing industry is expected to grow by 4.5% annually, creating over 100,000 new job opportunities by 2025.

Year Job Creation
2020 34,000
2021 41,000
2022 48,000
2023 55,000
2024 62,000
2025 70,000
Google Charts 3D Column Chart:

Career path

Career Role Job Market Trend Salary Range Skill Demand
Digital Marketing Manager 8 £60,000 9
Marketing Analyst 7 £50,000 8
Brand Manager 6 £40,000 7
Social Media Specialist 9 £55,000 8
Content Marketing Specialist 8 £60,000 9
E-commerce Manager 7 £50,000 8
Market Research Analyst 6 £40,000 7
Product Manager 9 £65,000 9
Business Development Manager 8 £60,000 8
Marketing Automation Specialist 7 £50,000 7

Learn keyfacts about RQF MSc Strategic Marketing 12 month Online Course

The RQF MSc Strategic Marketing 12 month Online Course is a comprehensive and industry-relevant program designed to equip students with the knowledge and skills required to succeed in the field of strategic marketing.

Upon completion of the course, students can expect to achieve the following learning outcomes:

• Develop a deep understanding of the strategic marketing mix and its application in real-world business contexts

• Analyze and interpret market data to inform marketing strategies and tactics

• Create and implement effective marketing plans and campaigns

• Develop and maintain strong relationships with stakeholders, including customers, suppliers, and partners

The course is delivered over a period of 12 months, with students having the flexibility to complete the program at their own pace and on their own schedule.

The RQF MSc Strategic Marketing 12 month Online Course is highly relevant to the marketing industry, with a focus on strategic marketing concepts and practices that are in high demand by employers.

The course is designed to prepare students for senior marketing roles, such as marketing manager or director, and is also suitable for those looking to start their careers in marketing.

The program is delivered by experienced marketing professionals with a strong track record of industry experience and a passion for teaching and learning.

The RQF MSc Strategic Marketing 12 month Online Course is accredited by the RQF, ensuring that students receive a high-quality education that is recognized by employers and industry stakeholders.

Who is RQF MSc Strategic Marketing 12 month Online Course for?

Ideal Audience for RQF MSc Strategic Marketing 12 month Online Course

Are you a marketing professional looking to enhance your skills and knowledge in strategic marketing? Do you want to stay ahead of the competition in the UK's £1.2 trillion marketing industry?

Our RQF MSc Strategic Marketing 12 month Online Course is designed for ambitious marketing professionals, entrepreneurs, and business owners who want to develop a deep understanding of strategic marketing principles and practices.

Typically, our ideal learners are:

  • Marketing managers and directors seeking to upskill and reskill in strategic marketing
  • Entrepreneurs and small business owners looking to develop a strategic marketing plan for their business
  • Marketing professionals with 2+ years of experience seeking to advance their careers in strategic marketing
  • Business owners and executives interested in learning strategic marketing principles to inform their business decisions

By joining our course, you'll gain the knowledge and skills to:

  • Develop a strategic marketing plan that drives business growth and revenue
  • Understand the latest marketing trends and technologies, including data analytics and digital marketing
  • Build a strong brand and reputation in the UK market
  • Improve your leadership and management skills to drive business success

Don't miss out on this opportunity to transform your marketing skills and take your business to the next level.

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Course content


Marketing Strategy Development: This unit introduces students to the process of developing a marketing strategy, including market analysis, segmentation, targeting, and positioning (STP). It also covers the role of marketing mix and the importance of aligning marketing activities with business objectives. •
Consumer Behaviour: This unit explores the complexities of consumer behaviour, including the psychological, social, and cultural factors that influence purchasing decisions. It also covers the role of marketing in understanding and influencing consumer behaviour. •
Digital Marketing: This unit focuses on the role of digital channels in marketing, including social media, email, search engine optimisation (SEO), and pay-per-click (PPC) advertising. It also covers the importance of data analysis and measurement in digital marketing. •
Brand Management: This unit examines the role of branding in marketing, including the development and management of brand identity, brand positioning, and brand reputation. It also covers the importance of brand consistency across all marketing channels. •
Market Research and Analysis: This unit introduces students to the principles of market research, including data collection, analysis, and interpretation. It also covers the use of market research in informing marketing strategy and decision-making. •
International Marketing: This unit explores the challenges and opportunities of marketing in a global context, including cultural differences, regulatory requirements, and market entry strategies. It also covers the role of digital channels in international marketing. •
Marketing Communications: This unit examines the role of marketing communications in promoting products and services, including advertising, public relations, and event management. It also covers the importance of messaging, tone, and brand voice in marketing communications. •
Marketing Analytics: This unit introduces students to the principles of marketing analytics, including data analysis, measurement, and reporting. It also covers the use of data analytics in informing marketing strategy and decision-making. •
Strategic Marketing Planning: This unit focuses on the process of developing a comprehensive marketing plan, including market analysis, target market selection, marketing mix development, and performance measurement. It also covers the importance of aligning marketing activities with business objectives. •
Marketing and Society: This unit explores the social and ethical implications of marketing, including issues of consumerism, sustainability, and social responsibility. It also covers the role of marketing in promoting social change and improving society.

Assessments

The assessment process primarily relies on the submission of assignments, and it does not involve any written examinations or direct observations.

Entry requirements


Fee and payment plans


Duration


Course fee

The fee for the programme is as follows:

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- * This programme does not have any additional costs.
* The fee is payable in monthly, quarterly, half yearly instalments.
** You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

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Accreditation

Discover further details about the RQF MSc Strategic Marketing 12 month Online Course

Why choose LSPM ?

  • ✓ Experience online study like never before with our purpose built smart learning tools which gives you advantage of studying anytime and anywhere.
  • ✓ Flexible fee payment plans: Pay fee in affordable monthly, quarterly or yearly instalments plans.
  • ✓ Fast track mode - get your qualification in just 6 months!
  • ✓ Dedicated Tutor Support via live chat and email.

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The programme aims to develop pro-active decision makers, managers and leaders for a variety of careers in business sectors in a global context.

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