RQF MA Marketing and Innovation Part time

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RQF MA Marketing and Innovation Part time

RQF MA Marketing and Innovation Part time is designed for marketing professionals looking to enhance their skills and knowledge in a flexible and accessible way.


This part-time postgraduate course is ideal for those who want to upskill and reskill in marketing and innovation, with a focus on practical application and industry relevance.


Through a combination of online and on-campus learning, you'll develop a deeper understanding of marketing principles, innovation strategies, and industry trends.


Our course is perfect for those who want to advance their careers or start a new career in marketing and innovation, with a range of career opportunities available.


So why not explore further and discover how RQF MA Marketing and Innovation Part time can help you achieve your career goals? Visit our website to learn more and apply today!

RQF MA Marketing and Innovation Part time - Unlock your full potential in the dynamic world of marketing with this prestigious postgraduate course. Marketing is a vital component of any successful business strategy, and this course will equip you with the skills and knowledge to drive innovation and growth. With a focus on practical application, you'll develop a deep understanding of marketing principles, including market research, brand management, and digital marketing. Marketing professionals are in high demand, with career prospects spanning industries from finance to healthcare. This part-time course is designed to be flexible, allowing you to balance study with work and life.



Benefits of studying RQF MA Marketing and Innovation Part time

RQF MA Marketing and Innovation Part-time is highly significant in today's market, particularly in the UK. The UK's marketing industry is projected to reach £73.4 billion by 2025, growing at a CAGR of 4.8% (Source: Statista). With the rise of digital marketing, companies need professionals who can effectively leverage technology to drive innovation and growth. According to a survey by the Chartered Institute of Marketing (CIM), 71% of marketers believe that innovation is crucial for business success (Source: CIM). The RQF MA Marketing and Innovation Part-time program equips learners with the skills and knowledge to drive innovation and stay ahead of the competition.

Year Marketing Spend as a % of GDP
2015 3.4%
2018 3.7%
2021 4.1%
2025 (projected) 4.8%

Career path

Learn keyfacts about RQF MA Marketing and Innovation Part time

RQF MA Marketing and Innovation Part time is a postgraduate qualification that combines the principles of marketing with the creative aspects of innovation.

The learning outcomes of this course focus on developing advanced knowledge and skills in marketing, including market research, brand management, and digital marketing.

The duration of the course is typically 2 years, with students attending one module per year.

The part-time format allows students to balance their studies with work and other commitments, making it an ideal option for those who want to upskill or reskill in marketing and innovation.

The course is designed to equip students with the knowledge and skills required to succeed in the marketing and innovation industries, including the ability to develop and implement innovative marketing strategies.

The RQF MA Marketing and Innovation Part time course is relevant to a range of industries, including business, finance, and public sector organizations.

Graduates of the course can pursue careers in marketing, innovation, and related fields, such as business development, product management, and entrepreneurship.

The course is taught by experienced academics and industry professionals, providing students with a unique blend of theoretical and practical knowledge.

The RQF MA Marketing and Innovation Part time course is accredited by the relevant awarding body, ensuring that graduates meet the required standards for their chosen career path.

Who is RQF MA Marketing and Innovation Part time for?

Ideal Audience for RQF MA Marketing and Innovation Part-time
Professionals and entrepreneurs in the UK looking to upskill in marketing and innovation, with a focus on those in the creative, digital, and tech industries, are the ideal candidates for this part-time MA program.
Key characteristics of our ideal audience include:
- A minimum of 3 years of work experience in marketing, innovation, or a related field, with a proven track record of success.
- A strong understanding of marketing principles, including digital marketing, brand management, and market research.
- A passion for innovation and creativity, with the ability to think strategically and outside the box.
- A commitment to ongoing learning and professional development, with a desire to stay ahead of the curve in the rapidly evolving marketing landscape.

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Course content

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Marketing Research Methods (RQF Level 4) - This unit introduces students to the principles and practices of marketing research, including data collection, analysis, and interpretation, with a focus on developing critical thinking and problem-solving skills. •
Marketing Communications (RQF Level 4) - This unit explores the role of marketing communications in promoting products, services, and brands, including the development of marketing campaigns, advertising, and public relations strategies. •
Digital Marketing (RQF Level 4) - This unit covers the principles and practices of digital marketing, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, and email marketing. •
Marketing Strategy (RQF Level 4) - This unit focuses on the development of marketing strategies, including market analysis, segmentation, targeting, and positioning (STP), as well as the implementation and evaluation of marketing plans. •
Innovation and Entrepreneurship (RQF Level 4) - This unit introduces students to the principles and practices of innovation and entrepreneurship, including the development of new products, services, and business models, as well as the role of design thinking and agile methodologies. •
Consumer Behaviour (RQF Level 4) - This unit explores the principles and practices of consumer behaviour, including the study of consumer attitudes, perceptions, and decision-making processes, with a focus on developing understanding of consumer needs and preferences. •
Marketing Law and Ethics (RQF Level 4) - This unit covers the legal and ethical aspects of marketing, including the principles of fair trading, consumer protection, and data protection, as well as the role of marketing in promoting social responsibility. •
International Marketing (RQF Level 4) - This unit introduces students to the principles and practices of international marketing, including the development of global marketing strategies, the management of cross-cultural differences, and the role of globalization in shaping marketing practices. •
Marketing Analytics (RQF Level 4) - This unit focuses on the use of data and analytics in marketing, including the collection, analysis, and interpretation of data, as well as the development of marketing metrics and KPIs. •
Marketing Management (RQF Level 4) - This unit covers the principles and practices of marketing management, including the development of marketing plans, the management of marketing teams, and the evaluation of marketing performance.

Assessments

The assessment process primarily relies on the submission of assignments, and it does not involve any written examinations or direct observations.

Entry requirements


Fee and payment plans


Duration


Course fee

The fee for the programme is as follows:

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- * This programme does not have any additional costs.
* The fee is payable in monthly, quarterly, half yearly instalments.
** You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

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Accreditation

Discover further details about the RQF MA Marketing and Innovation Part time

Why choose LSPM ?

  • ✓ Experience online study like never before with our purpose built smart learning tools which gives you advantage of studying anytime and anywhere.
  • ✓ Flexible fee payment plans: Pay fee in affordable monthly, quarterly or yearly instalments plans.
  • ✓ Fast track mode - get your qualification in just 6 months!
  • ✓ Dedicated Tutor Support via live chat and email.

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The programme aims to develop pro-active decision makers, managers and leaders for a variety of careers in business sectors in a global context.

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