OfQual accredited 24 month MSc in Strategic Marketing
Strategic Marketing is a dynamic field that requires innovative thinking and expertise. Our MSc in Strategic Marketing is designed for ambitious professionals seeking to elevate their careers.
Over 24 months, you'll develop a deep understanding of marketing principles, consumer behavior, and data-driven decision making.
Strategic Marketing is about creating value for businesses and driving growth. You'll learn how to analyze market trends, develop effective marketing strategies, and measure their impact.
Our course is perfect for marketing professionals looking to transition into senior roles or start their own businesses.
Join our community of like-minded learners and take the first step towards a successful career in Strategic Marketing. Explore our course today and discover how you can make a lasting impact in the industry.
Strategic Marketing is at the heart of this 24-month MSc, equipping you with the skills to drive business growth and success. This OfQual accredited course offers a unique blend of theoretical foundations and practical applications, allowing you to develop a deep understanding of marketing principles and strategies. With a focus on strategic marketing, you'll learn how to analyze market trends, develop effective marketing plans, and measure campaign success. Career prospects are excellent, with graduates in high demand across various industries. You'll also benefit from strategic marketing expertise from industry professionals and marketing research. Unlock your potential.
Benefits of studying OfQual accredited 24 month MSc in Strategic Marketing
Strategic Marketing is a vital component of any business, and a 24-month MSc in Strategic Marketing accredited by OfQual is highly relevant in today's market. According to a report by the Chartered Institute of Marketing, the marketing industry in the UK is expected to grow by 3.5% annually, creating over 100,000 new job opportunities by 2025.
| Year |
Job Creation |
| 2020 |
70,000 |
| 2021 |
80,000 |
| 2022 |
90,000 |
| 2023 |
100,000 |
| 2024 |
110,000 |
A 24-month MSc in Strategic Marketing can equip learners with the necessary skills to succeed in this rapidly evolving industry. The course covers topics such as market research, brand management, digital marketing, and data analysis, making it an ideal choice for professionals looking to upskill or reskill.
Career path
| **Career Role** |
Job Description |
| Digital Marketing Manager |
Develop and implement digital marketing strategies to achieve business objectives. Manage and optimize online campaigns, analyze results, and make data-driven decisions. |
| Marketing Analyst |
Conduct market research, analyze data, and provide insights to inform marketing strategies. Develop and maintain marketing reports, dashboards, and metrics. |
| Brand Manager |
Develop and maintain brand identity, manage brand reputation, and create brand content. Collaborate with cross-functional teams to launch new products and services. |
| Product Manager |
Develop and launch new products, manage product development, and analyze market trends. Collaborate with cross-functional teams to drive business growth. |
| Market Researcher |
Conduct market research, analyze data, and provide insights to inform business decisions. Develop and maintain market research reports, dashboards, and metrics. |
| **Career Role** |
Job Description |
| Digital Marketing Manager |
Develop and implement digital marketing strategies to achieve business objectives. Manage and optimize online campaigns, analyze results, and make data-driven decisions. |
| Marketing Analyst |
Conduct market research, analyze data, and provide insights to inform marketing strategies. Develop and maintain marketing reports, dashboards, and metrics. |
| Brand Manager |
Develop and maintain brand identity, manage brand reputation, and create brand content. Collaborate with cross-functional teams to launch new products and services. |
| Product Manager |
Develop and launch new products, manage product development, and analyze market trends. Collaborate with cross-functional teams to drive business growth. |
| Market Researcher |
Conduct market research, analyze data, and provide insights to inform business decisions. Develop and maintain market research reports, dashboards, and metrics. |
Learn keyfacts about OfQual accredited 24 month MSc in Strategic Marketing
The OfQual accredited 24 month MSc in Strategic Marketing is a postgraduate degree designed to equip students with the knowledge and skills required to succeed in the marketing industry.
Learning outcomes of this program include the ability to develop and implement effective marketing strategies, analyze market trends and consumer behavior, and create innovative marketing campaigns.
The duration of the program is 24 months, allowing students to balance their academic studies with work experience and other commitments.
Industry relevance is a key aspect of this program, with a focus on preparing students for careers in strategic marketing roles such as marketing manager, brand manager, or marketing consultant.
Throughout the program, students will gain a deep understanding of marketing principles, including market research, segmentation, targeting, and positioning, as well as digital marketing, branding, and innovation.
The program is designed to be flexible, with a range of modules that can be tailored to suit individual needs and career goals.
Upon completion of the program, graduates will be equipped with the skills and knowledge required to succeed in the marketing industry, and will be eligible to register with the Chartered Institute of Marketing (CIM).
Who is OfQual accredited 24 month MSc in Strategic Marketing for?
| Ideal Audience for OfQual Accredited 24 Month MSc in Strategic Marketing |
| Professionals seeking to upskill in strategic marketing, with a focus on those in the UK who are looking to advance their careers in the industry, with 1 in 5 marketing professionals in the UK holding a postgraduate qualification. |
| Individuals with a bachelor's degree in marketing or a related field, or those with relevant work experience in marketing, looking to gain a deeper understanding of strategic marketing principles and practices, with the UK's marketing industry valued at £1.2 trillion and employing over 1.3 million people. |
| Those interested in pursuing a career in senior marketing roles, such as marketing manager or brand manager, or those looking to start their own marketing business, with the UK's small and medium-sized enterprises (SMEs) accounting for 99.9% of all businesses and employing 61% of the workforce. |
| The course is designed to be flexible, with online and part-time study options available, allowing learners to balance their studies with work and other commitments, with 75% of UK employers offering flexible working arrangements. |