Postgraduate Certificate in Travel and Tourism Market Research

Request more information Start Now

Postgraduate Certificate in Travel and Tourism Market Research

Market Research

is a crucial aspect of the travel and tourism industry, and this Postgraduate Certificate aims to equip learners with the skills to analyze and interpret market trends.
Some of the key areas of focus include market analysis, competitor research, and consumer behavior. The course is designed for professionals and academics looking to enhance their knowledge of market research in the travel and tourism sector.
Through a combination of lectures, workshops, and assignments, learners will gain a deep understanding of market research methods and their application in the travel and tourism industry.
By the end of the course, learners will be able to analyze market data, develop effective marketing strategies, and make informed business decisions.
If you're interested in advancing your career in travel and tourism, explore this Postgraduate Certificate in Market Research today and discover how it can help you stay ahead of the competition.
Market research is a crucial aspect of the travel and tourism industry, and our Postgraduate Certificate in Travel and Tourism Market Research is designed to equip you with the skills and knowledge to succeed in this field. This course will help you develop a deep understanding of market trends, consumer behavior, and competitor analysis, allowing you to make informed decisions and drive business growth. With market research skills, you'll be able to identify new opportunities, assess risks, and develop effective marketing strategies. Upon completion, you'll be well-positioned for a career in market research, consulting, or management, with opportunities to work with major tourism boards, travel companies, and hospitality organizations.

Benefits of studying Postgraduate Certificate in Travel and Tourism Market Research

Postgraduate Certificate in Travel and Tourism Market Research is a highly sought-after qualification in today's market, particularly in the UK. The travel and tourism industry is a significant contributor to the UK economy, with a value of £139 billion in 2020 (Source: VisitBritain). The demand for skilled professionals who can analyze market trends and develop effective strategies is on the rise.

Year Market Size (£ billion)
2020 139
2021 145
2022 150

Career opportunities

Below is a partial list of career roles where you can leverage a Postgraduate Certificate in Travel and Tourism Market Research to advance your professional endeavors.

* Please note: The salary figures presented above serve solely for informational purposes and are subject to variation based on factors including but not limited to experience, location, and industry standards. Actual compensation may deviate from the figures presented herein. It is advisable to undertake further research and seek guidance from pertinent professionals prior to making any career-related decisions relying on the information provided.

Learn key facts about Postgraduate Certificate in Travel and Tourism Market Research

The Postgraduate Certificate in Travel and Tourism Market Research is a specialized program designed to equip students with the skills and knowledge required to analyze and understand the market trends in the travel and tourism industry.
This program is ideal for individuals who have a strong background in business, marketing, or a related field and wish to pursue a career in market research within the travel and tourism sector.
Upon completion of the program, students can expect to gain a deep understanding of market research methodologies, data analysis, and industry trends, which can be applied to various roles such as market research analyst, business development manager, or industry consultant.
The duration of the program typically ranges from 6 to 12 months, depending on the institution and the student's prior experience and qualifications.
The Postgraduate Certificate in Travel and Tourism Market Research is highly relevant to the industry, as it provides students with the skills and knowledge required to analyze market trends, identify opportunities, and develop effective strategies to drive business growth.
The program is also designed to be flexible, allowing students to choose from a range of modules that cater to their interests and career goals.
By completing this program, students can enhance their career prospects and take on more senior roles within the travel and tourism industry, such as market research manager or industry analyst.
The Postgraduate Certificate in Travel and Tourism Market Research is a valuable investment for individuals who wish to advance their careers in the travel and tourism sector and stay ahead of the competition.
The program is taught by experienced academics and industry professionals, providing students with a unique blend of theoretical knowledge and practical experience.
The Postgraduate Certificate in Travel and Tourism Market Research is recognized by employers and academic institutions alike, ensuring that graduates are well-prepared for their chosen career path.

Who is Postgraduate Certificate in Travel and Tourism Market Research for?

Postgraduate Certificate in Travel and Tourism Market Research is ideal for
individuals with a passion for the travel and tourism industry who wish to gain a deeper understanding of market trends and consumer behavior
particularly those in the UK, where the tourism industry is a significant contributor to the economy with £139 billion spent on domestic tourism in 2020, according to VisitBritain
and £24.9 billion on international tourism, making it one of the largest sectors in the UK economy with a growing demand for travel and tourism services, driven by increasing disposable incomes and a desire for experiential travel
the course is also suitable for those looking to start or progress a career in market research, data analysis, or business development within the travel and tourism industry

Request free information

Captcha: What is 9+7 ?


The fastest way to get answers from us.

Course content


• Market Research Methods in Travel and Tourism
• Travel and Tourism Market Analysis
• Destination Marketing and Management
• Tourism Policy and Planning
• Travel Behaviour and Motivation
• Market Segmentation and Targeting in Travel and Tourism
• Tourism Development and Management
• Travel and Tourism Economics
• Destination Branding and Image Management
• Research Design and Implementation in Travel and Tourism


Assessments

The assessment process primarily relies on the submission of assignments, and it does not involve any written examinations or direct observations.

Entry requirements

  • The program operates under an open enrollment framework, devoid of specific entry prerequisites. Individuals demonstrating a sincere interest in the subject matter are cordially invited to participate. Participants must be at least 18 years of age at the commencement of the course.

Fee and payment plans


Duration

1 month
2 months

Course fee

The fee for the programme is as follows:

1 month - GBP £149
2 months - GBP £99 * This programme does not have any additional costs.
* The fee is payable in monthly, quarterly, half yearly instalments.
** You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

1 month - GBP £149


2 months - GBP £99

Accreditation

This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognized awarding body or regulatory authority.

Continuous Professional Development (CPD)

Continuous professional development (CPD), also known as continuing education, refers to a wide range of learning activities aimed at expanding knowledge, understanding, and practical experience in a specific subject area or professional role. This is a CPD course.
Discover further details about the Postgraduate Certificate in Travel and Tourism Market Research


present_to_all   PURSUE YOUR DREAMS - GAIN A RESPECTED QUALIFICATION STUDYING ONLINE

The programme aims to develop pro-active decision makers, managers and leaders for a variety of careers in business sectors in a global context.

Request more information

Please fill the form below to get instant information from LSPM

LSPM WhatsApp
OTHM Qualifi Totum Payzone Paypal payment PCI DSS SSL Payment options Paypal Credit card