Postgraduate Certificate in Digital Marketing and Social Selling

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Postgraduate Certificate in Digital Marketing and Social Selling

The Postgraduate Certificate in Digital Marketing and Social Selling is designed to equip learners with essential knowledge and skills for success in today's dynamic digital landscape. This course offers flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience. Through a comprehensive curriculum, students will gain a deep understanding of digital marketing strategies, social media platforms, and effective selling techniques. With no case studies or practicals involved, this program focuses on theoretical concepts and practical applications to prepare students for real-world challenges. Join us today and take the first step towards a rewarding career in digital marketing!

Embark on a transformative journey with our Postgraduate Certificate in Digital Marketing and Social Selling. Dive into the dynamic world of online marketing strategies, social media tactics, and consumer behavior analysis. Learn how to leverage digital platforms to drive brand awareness, engage with customers, and boost sales. Our expert instructors will guide you through hands-on projects, case studies, and real-world simulations to sharpen your skills and enhance your marketability. Join a vibrant community of like-minded professionals and expand your network in the ever-evolving digital landscape. Elevate your career prospects and stay ahead of the curve with this comprehensive program.



Benefits of studying Postgraduate Certificate in Digital Marketing and Social Selling

A Postgraduate Certificate in Digital Marketing and Social Selling is crucial in meeting the growing demand for skilled professionals in the digital marketing industry. With the UK digital advertising market reaching £15.69 billion in 2020 and projected to grow to £19.23 billion by 2024, there is a clear need for individuals with specialized knowledge in this field. Employers are increasingly seeking candidates with expertise in digital marketing and social selling, as these skills are essential for businesses to effectively reach and engage with their target audience online. According to a survey by the Chartered Institute of Marketing, 82% of marketers believe that digital skills are crucial for career progression. By obtaining a Postgraduate Certificate in Digital Marketing and Social Selling, individuals can enhance their job prospects and command higher salaries. In the UK, digital marketing managers earn an average salary of £40,000 to £60,000 per year, with opportunities for further growth as demand for digital marketing expertise continues to rise. | Statistic | Value | |-----------------------------------------|-------------------------| | UK Digital Advertising Market (2020) | £15.69 billion | | Projected UK Digital Advertising Market (2024) | £19.23 billion | | Digital Marketing Manager Salary Range | £40,000 - £60,000 |

Career opportunities

Below is a partial list of career roles where you can leverage a Postgraduate Certificate in Digital Marketing and Social Selling to advance your professional endeavors.

Digital Marketing Manager
Social Media Strategist
Content Marketing Specialist
SEO Specialist
E-commerce Manager
Digital Marketing Analyst

* Please note: The salary figures presented above serve solely for informational purposes and are subject to variation based on factors including but not limited to experience, location, and industry standards. Actual compensation may deviate from the figures presented herein. It is advisable to undertake further research and seek guidance from pertinent professionals prior to making any career-related decisions relying on the information provided.

Learn key facts about Postgraduate Certificate in Digital Marketing and Social Selling

- The Postgraduate Certificate in Digital Marketing and Social Selling equips students with advanced knowledge and skills in digital marketing strategies and social selling techniques.
- Students will learn how to develop and implement effective digital marketing campaigns, optimize social media platforms, and leverage data analytics for decision-making.
- The program is designed to meet the demands of the rapidly evolving digital marketing industry, providing students with practical insights and hands-on experience.
- Upon completion, students will be able to create comprehensive digital marketing plans, execute social selling strategies, and analyze campaign performance to drive business growth.
- The unique feature of this program is its focus on the integration of digital marketing and social selling, offering a holistic approach to online brand promotion and customer engagement.
- Graduates of the program will be well-equipped to pursue careers in digital marketing, social media management, e-commerce, and other related fields, making them highly sought-after professionals in the industry.

Who is Postgraduate Certificate in Digital Marketing and Social Selling for?

This course is designed for professionals looking to enhance their digital marketing and social selling skills in the ever-evolving landscape of online business. Whether you are a marketing manager, sales executive, entrepreneur, or recent graduate, this postgraduate certificate will provide you with the knowledge and tools needed to succeed in the digital world.

Over 90% of UK adults use the internet daily 71% of UK businesses use social media for marketing purposes
Digital marketing roles in the UK have increased by 44% in the past 3 years Social selling has been shown to increase sales productivity by 15%

By enrolling in this course, you will gain a competitive edge in the job market and stay ahead of the curve in the digital marketing industry. Take the next step in your career and join us in mastering the art of digital marketing and social selling.

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Course content

• Digital Marketing Fundamentals
• Social Media Strategy
• Content Marketing
• Search Engine Optimization (SEO)
• Pay-Per-Click (PPC) Advertising
• Email Marketing
• Social Selling Techniques
• Data Analytics for Marketing
• Mobile Marketing
• Digital Marketing Campaign Management


Assessments

The assessment process primarily relies on the submission of assignments, and it does not involve any written examinations or direct observations.

Entry requirements

  • The program operates under an open enrollment framework, devoid of specific entry prerequisites. Individuals demonstrating a sincere interest in the subject matter are cordially invited to participate. Participants must be at least 18 years of age at the commencement of the course.

Fee and payment plans


Duration

1 month
2 months

Course fee

The fee for the programme is as follows:

1 month - GBP £149
2 months - GBP £99 * This programme does not have any additional costs.
* The fee is payable in monthly, quarterly, half yearly instalments.
** You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

1 month - GBP £149


2 months - GBP £99

Accreditation

This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognized awarding body or regulatory authority.

Continuous Professional Development (CPD)

Continuous professional development (CPD), also known as continuing education, refers to a wide range of learning activities aimed at expanding knowledge, understanding, and practical experience in a specific subject area or professional role. This is a CPD course.
Discover further details about the Postgraduate Certificate in Digital Marketing and Social Selling


present_to_all   PURSUE YOUR DREAMS - GAIN A RESPECTED QUALIFICATION STUDYING ONLINE

The programme aims to develop pro-active decision makers, managers and leaders for a variety of careers in business sectors in a global context.

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