Course content
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• Unit 1: Destination Management - Destination Development, Destination Marketing, Destination Management
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• Unit 2: Tourism Development - Tourism Policy, Tourism Planning, Tourism Management
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• Unit 3: Travel and Tourism Marketing - Market Research, Market Analysis, Marketing Strategies
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• Unit 4: Travel and Tourism Operations - Front Office Operations, Back Office Operations, Customer Service
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• Unit 5: Travel and Tourism Finance - Financial Management, Budgeting, Cost Control
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• Unit 6: Travel and Tourism Law - Consumer Protection, Employment Law, Health and Safety Law
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• Unit 7: Travel and Tourism Research - Research Methods, Research Design, Research Implementation
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• Unit 8: Cultural Awareness and Sensitivity - Cultural Awareness, Cultural Sensitivity, Cross-Cultural Communication
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• Unit 9: Sustainable Tourism - Sustainable Tourism Practices, Environmental Impact, Social Responsibility
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• Unit 10: Travel and Tourism Management - Management Skills, Leadership, Team Management
Assessments
The assessment process primarily relies on the submission of assignments, and it does not involve any written examinations or direct observations.