Dive into the world of retail management with our captivating Undergraduate Programme. This non-practical, quiz-based short course offers a comprehensive introduction to the fundamental concepts and strategies essential for success in the retail industry.
Throughout the program, students will explore key modules designed to provide a holistic understanding of retail management principles. Topics covered include:
1. Introduction to Retail Management: Gain insights into the fundamentals of retail management, including the history of retailing, current trends, and the role of retail in the economy.
2. Retail Operations Management: Delve into the intricacies of retail operations, covering topics such as inventory management, merchandising strategies, store layout, and customer service.
3. Marketing and Sales in Retail: Explore the principles of retail marketing and sales, including branding, advertising, promotions, and customer relationship management.
4. Retail Analytics and Technology: Learn how data analytics and technology are revolutionizing the retail industry, with a focus on retail analytics tools, e-commerce platforms, and omni-channel retailing.
5. Retail Finance and Budgeting: Understand the financial aspects of retail management, including budgeting, financial analysis, pricing strategies, and profit optimization.
6. Ethical and Legal Issues in Retail: Examine the ethical and legal challenges faced by retail managers, including consumer protection laws, employee rights, and sustainability practices.
7. Retail Leadership and Human Resources: Explore the role of leadership in retail management, including team building, employee motivation, performance management, and talent development.
Throughout the course, students will engage in quiz-based assessments to reinforce their understanding of the material and measure their progress. By the end of the programme, participants will have gained valuable insights into retail management principles and strategies, empowering them to pursue careers in various sectors of the retail industry.
Join us on this exciting journey into the dynamic world of retail management and unlock your potential for success in this ever-evolving field!
