MSc in Strategic Marketing - 12 months
MSc in Strategic Marketing - 12 months
The Master of Science in Strategic Marketing is a comprehensive program designed to equip students with the skills and knowledge needed to excel in the dynamic field of marketing. This 12-month course focuses on strategic marketing concepts, market research, consumer behavior, brand management, and digital marketing.
Program Overview
The program consists of a combination of lectures, case studies, group projects, and practical assignments. Students will gain a deep understanding of marketing strategies, tactics, and tools through real-world applications and hands-on experiences.
Curriculum
| Course |
Credits |
Duration |
| Marketing Strategy |
3 |
1 month |
| Consumer Behavior |
3 |
1 month |
| Market Research |
3 |
1 month |
| Brand Management |
3 |
1 month |
| Digital Marketing |
3 |
1 month |
Career Opportunities
Graduates of the MSc in Strategic Marketing program are well-equipped to pursue various career paths in marketing, advertising, brand management, market research, and digital marketing. With a solid foundation in strategic marketing principles, graduates can take on roles such as Marketing Manager, Brand Manager, Market Research Analyst, or Digital Marketing Specialist.
Conclusion
The MSc in Strategic Marketing - 12 months program offers a comprehensive and practical approach to mastering the skills needed for a successful career in marketing. With a focus on strategic thinking, market research, and digital marketing, students can become well-rounded marketing professionals ready to tackle the challenges of today's dynamic business environment.
