In today's competitive business world, having a strong foundation in marketing is essential for success. The MSc in Strategic Marketing (Top up) program is designed to equip students with the knowledge and skills needed to excel in the field of marketing.
The program offers a specialized curriculum that focuses on strategic marketing concepts, market research, consumer behavior, branding, and digital marketing strategies.
Students will develop industry-relevant skills such as data analysis, market segmentation, marketing communication, and strategic planning, which are highly sought after by employers.
Our faculty members are experienced professionals in the field of marketing, bringing real-world insights and expertise to the classroom.
The program includes core modules such as Strategic Marketing Management, Consumer Behavior, Brand Management, and Marketing Research.
Students can choose from a range of elective modules to tailor their learning experience to their interests and career goals.
Graduates of the program will be well-equipped to pursue various roles in marketing, such as marketing manager, brand manager, market research analyst, and digital marketing specialist.
Students will have the opportunity to network with industry professionals and alumni, expanding their professional connections and potential job opportunities.
Applicants must have a bachelor's degree in a related field from a recognized institution.
Some programs may require applicants to have relevant work experience in the field of marketing.
The MSc in Strategic Marketing (Top up) program is designed to help students stand out in the competitive field of marketing. With a specialized curriculum, industry-relevant skills, and expert faculty, graduates will be well-prepared for a successful career in marketing.