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Undergraduate Programme in Customer Experience Management
Saturday, 27 April 2024 15:22:42
     

Welcome to our Undergraduate Programme in Customer Experience Management, where we delve into the intricacies of creating exceptional customer experiences that drive business success. In today's competitive landscape, customer experience has become a key differentiator for businesses seeking to gain a competitive edge and foster long-term customer loyalty. This course is designed to equip you with the knowledge and skills needed to understand, design, and optimize customer experiences across various touchpoints.

**Module 1: Introduction to Customer Experience Management**
Gain a comprehensive understanding of customer experience management (CEM) and its importance in today's business environment. Explore the evolution of customer expectations, the impact of technology on customer interactions, and the role of CEM in driving business growth.

**Module 2: Customer Journey Mapping**
Learn how to map the customer journey to identify key touchpoints and moments of truth that influence the overall customer experience. Discover techniques for capturing customer feedback, analyzing customer interactions, and identifying areas for improvement.

**Module 3: Customer Feedback and Voice of the Customer**
Explore strategies for gathering and analyzing customer feedback to gain insights into customer preferences, needs, and pain points. Learn how to leverage the voice of the customer to drive product innovation, service enhancements, and process improvements.

**Module 4: Designing Customer-Centric Experiences**
Discover how to design customer-centric experiences that delight customers and differentiate your brand from competitors. Learn about design thinking principles, customer-centric design methodologies, and best practices for creating memorable customer experiences.

**Module 5: Measuring and Optimizing Customer Experience**
Explore metrics and key performance indicators (KPIs) used to measure customer experience and track the effectiveness of CEM initiatives. Learn how to use data and analytics to identify trends, diagnose issues, and optimize the customer experience over time.

Throughout the course, you'll engage in quiz-based assessments that reinforce your understanding of key concepts and principles. By the end of the programme, you'll emerge with the knowledge and skills needed to design, manage, and optimize customer experiences that drive business success and foster customer loyalty.

Join us in the Undergraduate Programme in Customer Experience Management and unlock the potential to create exceptional customer experiences that set your business apart in today's competitive marketplace. Whether you're a budding entrepreneur, a seasoned marketing professional, or a business leader looking to enhance customer satisfaction and loyalty, this course offers valuable insights and practical guidance to help you succeed in the ever-evolving world of customer experience management.



present_to_all   PURSUE YOUR DREAMS - GAIN A RESPECTED QUALIFICATION STUDYING ONLINE

The programme aims to develop pro-active decision makers, managers and leaders for a variety of careers in business sectors in a global context.
Why choose LSPM ?
● Your qualification is recognised and accepted world over.
Experience online study like never before with our purpose built smart learning tools which gives you advantage of studying anytime and anywhere.
Flexible payment plans , pay fee in easy monthly, quarterly or yearly instalments.
Fast track mode - attain your qualification in just 6 months !
Dedicated Tutor Support via live chat.
Course content

Welcome to our Undergraduate Programme in Customer Experience Management, a comprehensive course designed to equip you with the knowledge and skills needed to excel in the dynamic field of customer experience. Let's delve into the details of our curriculum and explore how this programme can help you unlock the potential of exceptional customer experiences.

**Curriculum Overview:

1. Introduction to Customer Experience Management:
   Gain a foundational understanding of customer experience management (CEM) and its significance in today's business landscape. Explore the evolution of customer expectations, the impact of digital technology on customer interactions, and the role of CEM in driving business success.

2. Customer Journey Mapping:
   Learn how to map the customer journey to identify key touchpoints and moments of truth that shape the overall customer experience. Discover techniques for capturing customer feedback, analyzing customer interactions, and identifying opportunities for improvement.

3. Customer Feedback and Voice of the Customer:
   Explore strategies for gathering and analyzing customer feedback to gain insights into customer preferences, needs, and pain points. Learn how to leverage the voice of the customer to drive product innovation, service enhancements, and process improvements.

4. Designing Customer-Centric Experiences:
   Discover how to design customer-centric experiences that delight customers and differentiate your brand from competitors. Explore design thinking principles, customer-centric design methodologies, and best practices for creating memorable customer experiences.

5. Measuring and Optimizing Customer Experience:
   Explore metrics and key performance indicators (KPIs) used to measure customer experience and track the effectiveness of CEM initiatives. Learn how to use data and analytics to identify trends, diagnose issues, and optimize the customer experience over time.

**Why Choose Our Programme:

- **Expert Faculty: Learn from industry experts and thought leaders who bring real-world experience and insights to the classroom.
- **Interactive Learning: Engage in quiz-based assessments that reinforce your understanding of key concepts and principles.
- **Career Opportunities: Whether you're looking to advance in your current role or pursue new opportunities in customer experience management, our programme provides you with the knowledge and skills needed to succeed.

**SEO-Enhanced Keywords:

Customer Experience, Customer Journey Mapping, Voice of the Customer, Design Thinking, Customer-Centric Design, Data Analytics, KPIs, Business Success.

Join us in the Undergraduate Programme in Customer Experience Management and take the first step towards becoming a leader in creating exceptional customer experiences. Enroll today and unlock the potential of customer experience management for your organization or career.

❶   Course duration
The programme is available in two duration modes:
1 month
2 months
❷   Course Delivery

Online

❸   Entry Requirements
  • The program operates under an open enrollment framework, devoid of specific entry prerequisites. Individuals demonstrating a sincere interest in the subject matter are cordially invited to participate. Participants must be at least 18 years of age at the commencement of the course. OR;
❺   Assessment

The assessment is done via submission of assignment. There are no written exams.

❻   Course fee
The fee for the programme is as follows:

1 month - GBP £149


2 months - GBP £99
❼   Payment plans

1 month - GBP £149

2 months - GBP £99
❽   Accreditation

  • This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regula

❾   How to apply?

Simply follow the 2 steps given below to enrol:

(1) Fill enrolment form online at
https://www.lspm.org.uk/enrolment-v2/start.html

(2) Pay enrolment fee of GBP £15
(This can be paid online using credit or debit card)

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