Home | MSc in Strategic Marketing: Global Market Exploration
Are you considering pursuing a Master of Science in Strategic Marketing with a focus on exploring global markets? This 24-month program is designed to equip students with the knowledge and skills needed to navigate the complexities of international marketing and succeed in a rapidly changing global business environment.
Let's delve into the realm of global markets and strategic marketing armed with crucial data and statistics:
| Key Statistics | Global Market Insights |
|---|---|
| 1 | Global retail e-commerce sales are projected to reach $4.9 trillion by 2021. |
| 2 | Asia-Pacific is the largest e-commerce market in the world, accounting for 55% of global e-commerce sales. |
| 3 | Mobile commerce is on the rise, with mobile sales expected to account for 54% of total e-commerce sales by 2021. |
| 4 | Global social media advertising spending is projected to reach $102 billion by 2021. |
These statistics highlight the immense opportunities and challenges that come with exploring global markets in the field of strategic marketing. As a student in the MSc program, you will gain a deep understanding of consumer behavior, market trends, and competitive strategies that are essential for success in the global marketplace.
By immersing yourself in real-world case studies, industry projects, and internships, you will develop the practical skills and knowledge needed to create effective marketing strategies that resonate with diverse audiences around the world.
Whether you aspire to work for a multinational corporation, start your own global business, or pursue a career in market research or consulting, a Master's in Strategic Marketing with a focus on global markets will open doors to a wide range of exciting opportunities.
So, are you ready to embark on a transformative journey into the world of global markets and strategic marketing? Join us and unlock your full potential in this dynamic and fast-paced field!
Source: Global Market Insights Report