| Statistic |
Data |
| Number of social media users worldwide |
3.78 billion |
| Percentage of internet users who are active on social media |
over 50% |
| Average time spent on social media per day |
2 hours and 24 minutes |
These statistics clearly demonstrate the immense reach and influence of social media platforms in today's digital landscape. With billions of users actively engaging with content on social media every day, businesses have a unique opportunity to connect with their target audience and drive meaningful interactions.
The Level 2 Award in Principles of Digital Marketing Platforms (QCF) provides individuals with the foundational knowledge and skills needed to leverage social media effectively for marketing purposes. From understanding the different social media platforms to creating engaging content and analyzing performance metrics, this award covers all aspects of social media marketing to help individuals succeed in the digital marketing industry.
In conclusion, the Level 2 Award in Principles of Digital Marketing Platforms (QCF) is a valuable qualification for anyone looking to enhance their skills in social media marketing. By mastering the principles and best practices of digital marketing platforms, individuals can unlock new opportunities for growth and success in the ever-evolving world of digital marketing.
(Source: GlobalWebIndex, We Are Social)